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What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
6% Neutral
93% Positive

Pros

  • Performance Enhancing
  • Respectful
  • Helps Innovate
  • Reliable

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

87

Segmentation

87

Auto-Responders

86

Basic Reporting and Analytics

86

Email Templates

83

Sales Intelligence & Conversion Rates

83

Content Authoring

83

Contact Database

83

SPAM Compliance

82

A/B Testing

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

86

Quality of Features

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

84

Availability and Quality of Training

83

Ease of Implementation

83

Ease of Customization

83

Ease of Data Integration

82

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Harsha Deep K.

  • Role: Information Technology
  • Industry: Education
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted May 2022

Many Features!

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Had a lot of features when compared to other products in this price range

What is your favorite aspect of this product?

Lead management and automation

What recommendations would you give to someone considering this product?

Anyone who is willing to automate your business processes like marketing, and sales,... can go for this product.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Vince T.

  • Role: Sales Marketing
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted May 2022

"HubSpot automation has saved me a lot of time!"

Likeliness to Recommend

7 /10

What differentiates HubSpot Marketing Hub from other similar products?

It differs in the large number of features that it can

What is your favorite aspect of this product?

The HubSpot Marketing Hub is all about email and communication. You may use segments, emails, and processes to engage your audience.

What do you dislike most about this product?

There's nothing wrong with HubSpot Marketing Hub. The tool may be as basic or complex as needed. If you need support, there is a terrific tool.

What recommendations would you give to someone considering this product?

Learn the software slowly. HubSpot offers unlimited possibilities.

Pros

  • Trustworthy
  • Efficient Service
  • Inspires Innovation
  • Saves Time
  • Role: Sales Marketing
  • Industry: Insurance
  • Involvement: End User of Application
Validated Review
Anonymous Reviewer

Submitted May 2022

A good Email Marketing Tool

Likeliness to Recommend

9 /10

Pros

  • Enables Productivity
  • Fair
  • Acts with Integrity
  • Unique Features

Most Popular HubSpot Marketing Hub Comparisons

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