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What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
6% Neutral
93% Positive

Pros

  • Performance Enhancing
  • Respectful
  • Helps Innovate
  • Acts with Integrity

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

86

Segmentation

86

Basic Reporting and Analytics

86

Auto-Responders

85

Email Templates

83

Content Authoring

83

Sales Intelligence & Conversion Rates

83

Contact Database

83

SPAM Compliance

82

A/B Testing

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

86

Quality of Features

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

83

Availability and Quality of Training

83

Ease of Implementation

83

Ease of Customization

82

Ease of Data Integration

82

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Jason M.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2021

Great marketing and social media management

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Excellent tool by which we have been able to take better advantage of email, monitor and evaluate the performance of each of the marketing campaigns we do, plus it has features that help me organize my daily tasks. It's a relief to know that I can count on such valuable tools as HubSpot Marketing Hub.

What is your favorite aspect of this product?

Its user interface is friendly and provides tools that help improve marketing performance. It integrates well with email platforms, and its analytics about marketing campaigns are pretty comprehensive and easy to interpret. Its reports serve as feedback to improve upcoming marketing campaigns.

What do you dislike most about this product?

It proposes a rather steep learning curve, which I understand is complex and complete software to perform marketing tasks.

What recommendations would you give to someone considering this product?

It works well, its interface is user-friendly, and its price is affordable for all types of companies, make sure its functions are what your company needs, and you will be making the best investment.

Pros

  • Continually Improving Product
  • Enables Productivity
  • Trustworthy
  • Unique Features

Harjeet K.

  • Role: Human Resources
  • Industry: Consulting
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2021

Holy grail of digital marketing

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubsSpot is like a holy grail of features related to digital marketing. It is perfect for social media marketing, email marketing and analysis of campaigns. Its new, innovative and upgraded.

What is your favorite aspect of this product?

Its constantly upgrading with new and innovative features. It is giving so much new to use and experiment in improving the brand presence in digital world

What do you dislike most about this product?

Nothing as such. It is constantly working on its bugs and issues.

What recommendations would you give to someone considering this product?

Go for Hubspot as it is the single platform that offers numerous options of digital marketing to the brand.

Pros

  • Unique Features
  • Generous Negotitation
  • Over Delivered
  • Security Protects

Bala K.

  • Role: Sales Marketing
  • Industry: Consulting
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2021

Amazing training materials. Don't miss it

Likeliness to Recommend

6 /10

What differentiates HubSpot Marketing Hub from other similar products?

Excellent training for digital marketers :)

What is your favorite aspect of this product?

Fast product with deep functionality

What do you dislike most about this product?

Slightly overpriced for the current scope

What recommendations would you give to someone considering this product?

Indeed good to go :) if you have 500+ contacts and want to try A/B testing and segmentation

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Unique Features

Most Popular HubSpot Marketing Hub Comparisons

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