Latest Research


This content is currently locked.

Your current Info-Tech Research Group subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-888-670-8889 (US/CAN) or
+1-519-432-3550 (International)

What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

Filter By

HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

+89 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
6% Neutral
93% Positive

Pros

  • Performance Enhancing
  • Respectful
  • Helps Innovate
  • Acts with Integrity

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

86

Segmentation

86

Basic Reporting and Analytics

86

Auto-Responders

85

Email Templates

83

Content Authoring

83

Sales Intelligence & Conversion Rates

83

Contact Database

83

SPAM Compliance

82

A/B Testing

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

86

Quality of Features

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

83

Availability and Quality of Training

83

Ease of Implementation

83

Ease of Customization

82

Ease of Data Integration

82

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Ian M.

  • Role: Operations
  • Industry: Energy
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

An excellent and reliable email marketing tool.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub is an outstanding and very productive solution for email marketing services. It has helped us to improve our sales by enabling us to market our services worldwide. It allows us to create multiple professional campaigns and instantly send them. I like its simplicity, functionality and flexibility.

What is your favorite aspect of this product?

I like HubSpot Marketing Hub because it has brought a huge impact in our sales department. It is simple, fast and easy to implement and set up. I like the ability to manage email lists, send outbound emails within seconds and personalize emails. HubSpot Marketing Hub has a very responsive and friendly customer support team behind it.

What do you dislike most about this product?

Until today, i haven't found any challenging issues about HubSpot Marketing Hub. It is a fantastic and user-friendly tool for email marketing services.

What recommendations would you give to someone considering this product?

I like everything about HubSpot Marketing Hub and I highly recommend it to everyone looking for a great cost-effective solution for marketing. HubSpot Marketing Hub is the way to go.

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

Martha A.

  • Role: Operations
  • Industry: Food and Beverage
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

H.M.H... An advanced email marketing platform.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub has been of great help to our organization since it allows us to market our services online thus saving us much time and costs. It is one of the most secure software since it provides high security for your data. I like it because it is fast, safe and simple to install and use.

What is your favorite aspect of this product?

My experience with HubSpot Marketing Hub has always been amazing since it is a great and reliable solution for email marketing. It has helped us to improve our sales. Again, it allows us to collaborate with clients and business partners from all over the World.

What do you dislike most about this product?

HubSpot Marketing Hub is a brilliant and amazing platform for email marketing. It is a great and recommendable solution. I have nothing to dislike about it.

What recommendations would you give to someone considering this product?

I highly recommend HubSpot Marketing Hub to all companies looking for a brilliant solution for email marketing.

Pros

  • Continually Improving Product
  • Reliable
  • Performance Enhancing
  • Trustworthy

Andrea S.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2021

Features and capabilities are great; price is high

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

The smoothness of the platform. Other tools that serve a similar purpose haven't been as customizable or easy to use.

What is your favorite aspect of this product?

Ease of use, the ability to customize, and the features

What do you dislike most about this product?

It's a great tool, but it is pricey.

What recommendations would you give to someone considering this product?

Consider becoming a HubSpot partner to recoup some of your cost over time.

Pros

  • Performance Enhancing
  • Trustworthy
  • Fair
  • Altruistic

Most Popular HubSpot Marketing Hub Comparisons

Visit our Exponential IT Research Center
Over 100 analysts waiting to take your call right now: 1-519-432-3550 x2019