Latest Research


This content is currently locked.

Your current Info-Tech Research Group subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
1-888-670-8889 (US/CAN) or
+1-519-432-3550 (International)

What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

Filter By

HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

97 Plan to Renew

84 Satisfaction of Cost Relative to Value


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

1% Negative
6% Neutral
93% Positive

Pros

  • Performance Enhancing
  • Respectful
  • Helps Innovate
  • Reliable

Feature Ratings

Average 85

Email Delivery

89

Campaign Management

87

Segmentation

87

Auto-Responders

86

Basic Reporting and Analytics

86

Email Templates

83

Sales Intelligence & Conversion Rates

83

Content Authoring

83

Contact Database

83

SPAM Compliance

83

A/B Testing

82

Vendor Capability Ratings

Average 83

Business Value Created

86

Breadth of Features

86

Quality of Features

84

Product Strategy and Rate of Improvement

84

Usability and Intuitiveness

84

Availability and Quality of Training

83

Ease of Implementation

83

Ease of Customization

83

Ease of Data Integration

82

Ease of IT Administration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Roselyn A.

  • Role: Information Technology
  • Industry: Telecommunications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2021

Great email marketing hub. I recommend it.

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

HubSpot Marketing Hub us a great marketing tool that cannot be compared with other softwares. It is a powerful and easy-to-use application for email marketing.

What is your favorite aspect of this product?

HubSpot Marketing Hub is a powerful and easy-to-use application for email marketing purposes. It allows you to create campaigns with ease and quickly share them. HubSpot Marketing Hub saves you money, time and energy. It is a recommendable software for email marketing.

What do you dislike most about this product?

To be genuine, i don't have anything to dislike about HubSpot Marketing Hub. It is a great email marketing platform.

What recommendations would you give to someone considering this product?

My advice to others considering HubSpot Marketing Hub is to go ahead and implement it since is a powerful and easy-to-use application for email marketing. Go for it.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

Brenda G.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Jul 2021

Great product for small and medium companies

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

Hubspot combines all the sales, marketing and customer services in one place. Is great to have it all in one platform.

What is your favorite aspect of this product?

Email marketing is easy to use. The sales CRM is useful to track and plan actions.

What do you dislike most about this product?

The price.

What recommendations would you give to someone considering this product?

Great! If it does it fit your budget, go for it

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Enables Productivity

SUNNY P.

  • Role: Public Sector
  • Industry: Not for Profit
  • Involvement: Vendor Management and Renewal
Validated Review
Verified Reviewer

Submitted Jul 2021

Hubspot marketing is the best marketing

Likeliness to Recommend

10 /10

What differentiates HubSpot Marketing Hub from other similar products?

THe difference is the price compared to other marketing software products.

What is your favorite aspect of this product?

I like how well organized it is. How you can go through the platform well.

What do you dislike most about this product?

Nothing I like everything about the product.

What recommendations would you give to someone considering this product?

I would recommend they try the product out.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Most Popular HubSpot Marketing Hub Comparisons

Visit our Exponential IT Research Center
Over 100 analysts waiting to take your call right now: 1-519-432-3550 x2019