What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceHubSpot Marketing Hub Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on HubSpot Marketing Hub.
89 Likeliness to Recommend
1
Since last award
97 Plan to Renew
84 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Performance Enhancing
- Respectful
- Helps Innovate
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Basic Reporting and Analytics
Auto-Responders
Email Templates
Content Authoring
Sales Intelligence & Conversion Rates
Contact Database
SPAM Compliance
A/B Testing
Vendor Capability Ratings
Business Value Created
Breadth of Features
Quality of Features
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Availability and Quality of Training
Ease of Implementation
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Translation missing: en.product_page.ratings.score 9.1
View HubSpot Marketing Hub in this category (opens in a new tab)
Website Analytics
Translation missing: en.product_page.ratings.score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2C
Translation missing: en.product_page.ratings.score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2B
Translation missing: en.product_page.ratings.score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Social Media Monitoring
Translation missing: en.product_page.ratings.score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
A/B Testing
Translation missing: en.product_page.ratings.score 8.5
View HubSpot Marketing Hub in this category (opens in a new tab)
HubSpot Marketing Hub Reviews
Ankita S.
- Role: Sales Marketing
- Industry: Education
- Involvement: Business Leader or Manager
Submitted Jun 2021
Opens you for automation based on user centricity
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
The implementation of the knowledge that academy teaches into software solutions
What is your favorite aspect of this product?
Dynamic content
What do you dislike most about this product?
Reporting doesn't match
What recommendations would you give to someone considering this product?
Go for it
Pros
- Helps Innovate
- Reliable
- Unique Features
- Efficient Service
Pankaj Singh S.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jun 2021
Easy UI, unique smart features makes a difference
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Easy to use marketing tools like Landing pages, Smart CTA, and Smart form are very helpful to execute the campaigns.
What is your favorite aspect of this product?
Smart features like forms, CTAs, and smart content.
What do you dislike most about this product?
Reporting a little. expect more from it.
What recommendations would you give to someone considering this product?
If your marketing team is small and you wanna execute your marketing campaign in-house, go for it.
Pros
- Continually Improving Product
- Enables Productivity
- Trustworthy
- Unique Features
Karan N.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Jun 2021
HubSpot - A unified marketing platform
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub provides complete access to different digital channels under one platform which allows us to get rid of other digital platforms.
What is your favorite aspect of this product?
The pre-build templates provided allow me to easily create, beautiful professional emails. I can easily track submissions with the forms and the templates provided for landing pages as well.
What do you dislike most about this product?
HubSpot charges by the number of contacts in the system, it can become expensive and a little limiting.
What recommendations would you give to someone considering this product?
HubSpot is well suited for companies looking to move leads through the sales pipeline. The comprehensive information provided by HubSpot campaigns, including a form, email, and social media, allow marketers to better nurture leads. It may be less suitable for those without robust marketing programs and initiatives.
Pros
- Enables Productivity
- Unique Features
- Efficient Service
- Effective Service
