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Semrush

Semrush

Composite Score
8.8 /10
CX Score
8.9 /10

What is Semrush?

Semrush is a leading online visibility management software-as-a-service platform. With over 50 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 140 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Company Details


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Awards & Recognition

Semrush won the following awards in the Customer Intelligence category

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Semrush Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Semrush.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

1
Since last award

100 Plan to Renew

80 Satisfaction of Cost Relative to Value

2
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Semrush?

0% Negative
5% Neutral
95% Positive

Pros

  • Helps Innovate
  • Reliable
  • Performance Enhancing
  • Continually Improving Product

Feature Ratings

Average 85

Data Visualization

88

Audience Demographics

87

Audience Segmentation

86

Real Time Workflow Automation

85

Conversion Analysis

85

Metadata Management

84

Customer Journey Modelling

83

API Framework

81

Predictive Analytics

80

Cross Channel Attribution Analysis

79

Anomaly Detection

77

Vendor Capability Ratings

Average 83

Quality of Features

87

Ease of Implementation

86

Breadth of Features

85

Business Value Created

85

Ease of Data Integration

84

Ease of IT Administration

83

Product Strategy and Rate of Improvement

83

Vendor Support

82

Ease of Customization

81

Availability and Quality of Training

79

Usability and Intuitiveness

79

Semrush Reviews

Zachary T.

  • Role: Sales Marketing
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2024

An incredibly easy to use SEO Tool

Likeliness to Recommend

10 /10

What differentiates Semrush from other similar products?

Semrush is an all-round tool. It has changed the game in our marketing with it's competitive analysis, content marketing, SEO research and PPC capabilities that we have relied on for our marketing success. Our team loves it dedicated Support team and it's easy to use interface for even a non-technical members.

What is your favorite aspect of this product?

I love many things that can't be written here but my favorites are content marketing toolset. It provides topic research, keyword research, a writing assistant and other tools. I also love the SEO tool set with cool tools like; site audits, keyword research, gap analysis, backlink analytics and keyword tracking. My team is able to set up projects, get notified, report to management and more. What else can we ask for?

What do you dislike most about this product?

We are using a Guru plan at I would love if this plan included API access. I also found traffic predictions to be misleading for a small firm.

What recommendations would you give to someone considering this product?

You need a tool from people who knows SEO and who are updated with any field changes. This is that tool.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Sayyam S.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2024

best tool for seo and marketing insight

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

semrush integrates seo, ppc, content marketing, and competitive research this thing diffrentiates it from other similar software

What is your favorite aspect of this product?

semrush's competition analysis tools tell me what my competitors are doing, helping me change my strategy

What do you dislike most about this product?

semrush is expensive for smaller organizations and freelancers that don't need all the expert capabilities.

What recommendations would you give to someone considering this product?

though semrush is a great investment for growth, small businesses may wish to choose cheaper choices if they don't require all its advanced capabilities.

Pros

  • Continually Improving Product
  • Reliable
  • Trustworthy
  • Unique Features

Anjali P.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2024

Best tool for Competitive Intelligence & Analysis

Likeliness to Recommend

9 /10

What differentiates Semrush from other similar products?

Semrush is unique in that it provides a complete set of tools used in search engine optimization, pay-per-click advertising, and content marketing all on one platform. It has a very detailed keyword analysis, competition research, and back linking systems.

What is your favorite aspect of this product?

My favorite aspect of Semrush is its robust keyword research tool, which offers in-depth data on search volume, competition, and trends. It’s incredibly valuable for uncovering opportunities and optimizing SEO strategies effectively.

What do you dislike most about this product?

What I dislike most about Semrush is its steep learning curve, especially for beginners. Additionally, the higher-tier plans can be expensive for smaller businesses or individuals.

What recommendations would you give to someone considering this product?

Semrush is ideal if you need an all-in-one digital marketing tool, but take time to explore its features fully to maximize its potential. Start with a free trial to determine if its advanced tools justify the cost for your need.

Pros

  • Continually Improving Product
  • Trustworthy
  • Efficient Service
  • Effective Service

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