Get Started With Customer Advocacy Storyboard

This storyboard will help leaders of customer advocacy programs get started with developing a formalized pilot program that will demonstrate the value of customer...

Get Started With Customer Advocacy

This blueprint will help leaders of customer advocacy programs get started with developing a formalized pilot program that will demonstrate the value of customer advocacy...
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Scale Your Marketing Department

Learn how scaling up your marketing department through the right team model and partners can improve your organization's marketing capabilities, simplify processes, and...
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Social Media Management Software Selection Guide

Social media management solutions allow businesses and brands to manage multiple social media accounts in one tool. The number of different social media platforms has...
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Social Media Management Software Selection Guide Storyboard

Connecting through social media is an essential way to engage with your customers. Identify the best tools that suit your social media management needs.

Redesign Your Website to Increase Business Value

A successful website redesign gives digital marketing leaders a reliable way to increase marketing-influenced wins, brand image, and competitive differentiation. Planning...
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IT Budgets Look Flat, Marketing Needs to Lead Through the Economic Challenges

Identify your buyer’s budget challenges and create new marketing opportunities in a contracting budget situation.

Choose the Right Channel Sales Partner

Software CEOs need the right strategy to not only evaluate their need for partnership when entering new markets or seeking to open a new revenue stream, but a quick and...
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Build Your Account-Based Marketing Strategy

Many marketers struggle to build their ABM strategy because they have not yet developed their core capabilities for a successful enterprise marketing demand generation...
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Build a Strong Analyst Relations Foundation

Our research shows that the 25% of AR programs that deliver business value back to their companies do so by bringing analyst insights “inside” to build a better business....
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