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With a greater SOV, opportunity is turned into sales wins and a company can capture a great market share. Excess SOV (eSOV) for small companies is especially important, as...
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This blueprint shows how using product management can significantly increase win rates and measure the success of CI team funding from management.
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This fully customizable, prebuilt PowerPoint presentation template documents the market analysis results and creates the sales battlecards.
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This detailed document will guide executives to gain feedback on your sales for the CI program and ROI funding.
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Develop competitive criteria, models, and data to help evaluate your desired sales opportunities to correctly position your company and products in your battlecards.
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Improve sales with CI research for battle cards. Analyze competitors, gather data efficiently, and track emerging market trends. Increase competitiveness, accelerate sales,...
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The Asset Sunsetting Tool provides a way to record and benchmark your asset performance against industry standards. It also guides content marketers in collecting the data...
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This tool is a guide to help executives decide whether individual pieces of content should be made in-house or out-of-house.
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This is a guide that content marketers can use to build the asset journey with the right data to accelerate the buyer journey. It can also be used to communicate the...
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This guide serves as a checklist of what to include or avoid in each asset type. Guidance is also given to create a look and feel consistent with the brand image and...
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