AI in marketing has unlimited use cases but requires thoughtful implementation. Marketers should focus on growth and retention first. Use AI for data-driven decisions.
|
|
Use this storyboard to learn the high-level use cases and potential challenges of generative AI technology for marketing, sales, and customer service.
|
|
This blueprint will help customer success and marketing leaders understand what they need to measure to get an accurate picture of customer satisfaction levels and how to...
|
|
The Capitalizing on AI storyboard will guide you in how to select AI initiatives that are golden opportunities, focusing on those that have a high value and that your...
|
|
Protect your corporate reputation and online presence from threats using Info-Tech’s six-step framework.
|
|
This deck helps CMOs review budgets, create forward-looking strategies, prioritize spend, and pivot to low-effort, high-return campaigns. It's the perfect tool for CMOs...
|
|
A two-step methodology to document the company's marketing needs and capabilities, identify skills gaps, set up a strategic team structure, and begin the recruitment...
|
|
This blueprint explores the importance of formulating and integrating the fundamental components of the brand essence into a well-crafted brand identity. It outlines...
|
|
This storyboard provides guidance and tools for CEOs of software companies to implement a key metrics approach that can help them get to scale faster.
|
|
This blueprint shows how building a strong Share of Voice can increase a company's market share. It provides guidance and tools to create and execute campaigns.
|
|