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Determine which customer satisfaction metrics you should really be measuring.
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Make the case for the right customer satisfaction metrics.
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The Capitalizing on AI storyboard will guide you in how to select AI initiatives that are golden opportunities, focusing on those that have a high value and that your...
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A comprehensive repository of AI use cases across the Technology and Marketing Management framework.
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In the quickly evolving AI landscape, marketing, sales, and customer success professionals encounter significant hurdles. While AI's availability and necessity grow, so...
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Flesh out your AI use cases and create AI initiatives with assigned value and readiness scores. Rank and present your highest-scoring AI initiatives.
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Present your highest-ranked AI initiative to your executive committee so that you can get approval, budget, and resources to move forward with high-value AI initiatives.
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Cisco consolidated its position as one of the largest software companies globally by completing the acquisition of Splunk.
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AI-powered “answer engines” are revolutionizing the way the audiences retrieve information online. These engines respond to user queries with short, straight answers,...
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Discover and address brand weaknesses to boost B2B sales. Ensure website and social media consistency, enhance user experience, and maintain cohesive brand messaging for...
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