Proactive Brand Management

Discover and address brand weaknesses to boost B2B sales. Ensure website and social media consistency, enhance user experience, and maintain cohesive brand messaging for...

Online Reputation Report Template

Identify the current state of your reputation with your own online reputation report.

Protect Your Organization's Online Reputation Storyboard

Protect your corporate reputation and online presence from threats using Info-Tech’s six-step framework.

Match Your Budget to Your Market Position

This blueprint aims to guide CMOs at every stage in their mission to become full participants in their company’s growth. It also provides them with the tools they need to...
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Match Your Budget to Your Market Position – Phases 1-2

This deck helps CMOs review budgets, create forward-looking strategies, prioritize spend, and pivot to low-effort, high-return campaigns. It's the perfect tool for CMOs...

Marketing Budget Worksheet for Software & Technology Companies

The Marketing Budget Worksheet for Software and Technology Companies is a comprehensive tool that allows you to create a marketing budget based on your annual recurring...

Marketing Budget Presentation Template

A template to show the budget allocation compared to benchmarks and the alignment of the marketing budget to the company goals and other teams who need marketing support.

Prepare for Your First Jump Into AI for Marketing and Sales by Minimizing Risk

Should B2B technology companies change their timelines for the use of AI in marketing, sales, and customer success?

Conversational AI: The Future of Customer Experience, Sales, and Marketing

A novel method to interact with customers that is human-like, customizes experiences for many, and improves sales and marketing efficiency.

Hire Your Marketing Dream Team

For small and medium-sized companies, it's essential to build a high-performance marketing team and align recruitment decisions with the company's specific needs. Having...
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